Massive

Want to Grow a Massive Audience? Engage in the Community

If you know your niche and want to build a massive following, then one of the very best things you can do is engage actively in the community.

So, let’s say you have a well-designed site and brand, and you just posted a fascinating article on free running. You now have to share that article to get readers and gain a few more followers in the process, hopefully.

One tip you’ll get often is to head to a forum or another online community such as Reddit or Google Plus and then to post there. In doing this, you’ll be gaining exposure for your creation and getting lots of new eyes on it.

Problem: if you head over to FreeRunning and post your article, it will probably get downvoted and possibly deleted. And only one person will see it.

Why? Because you’re engaging in blatant self-promotion and close-knit, supportive online communities don’t take kindly to that even if the content is good. Not only that, but they don’t know you from Adam, and they likely have some views and policies, several of which you probably violated. 

The Other Approach

Now consider the other approach. You spend time in that community actively taking part. Your comment on other people’s posts, you helpfully answer questions, and you make friends with several of the members.

Then when you post your article, people see you write it. They know you, and they trust you, so they click it. And because many people in the community will feel obligated to you and indebted to you for helping them out, they’ll be far more likely to share what you’ve posted in other places.

You now have the force of a whole community behind you. These people are practically guaranteed fans and backers, and because you understand this audience so well, you can keep writing content you know will be a massive hit with them.

So, the bottom line is this: if you want to grow your audience, you should spend time in the community making yourself known. This can be transformative in the eventual success of what you release, and it’s something that very few creators have used to the fullest of their capability. 

And then you can find more communities and repeat the process!

There are many other ways that could help with Growing Audience  thru further Affiliate Marketing.